All children are afraid of something - monsters under their bed, the dark, or even bath time. We are introducing Monstrols, a new line of monster characters that help kids face and control their fears.
Children can go online to create their own personalized Monstrol, name it, then have it mailed to them with a personalized card from their unique Monstrol.
After making the Monstrol, they will be prompted to an iPad game to play until their character arrives.
Copywriter: Kat Kaidan